Reputation

What is the Key to Successful Off-Page SEO?

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When it comes to optimizing for search engines, on-page efforts are only half the battle. Off-page SEO, the actions taken to optimize your off-site presence, is crucial in driving traffic, improving rankings, and boosting revenue. In fact, according to Moz, off-page SEO may account for over 50% of Google’s search engine ranking factors. An effective … Read more

Why Is Local SEO Important for a Small Business?

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In this age of technology, it is crucial for small businesses to have a strong online footprint, which includes optimizing their online presence for local searches. To have an idea, Searches for ‘open now near me‘ have surged over 400% YoY, highlighting the growing reliance on search engines to find local businesses and boost visibility … Read more